How to Create a Great Health and Wellness Website

June 7, 2023


Cassandra Campbell

You know you need one.

Be honest, though… Would you rather do 10 burpees, hold the eagle pose for 5 minutes, or get started on your website? Friend, you gotta let that trepidation dissipate like the oil in your diffuser! As a health and wellness guru, you are always helping others achieve their goals. Now it's your turn!

The goal = A fabulous health and wellness website!

The steps = just 3 will you have you up and running!

This is just like any goal you help your clients achieve! But this time, you will be the goal crusher! So let's help you crush this by getting your health and wellness website up and running!

(Then you can get back to helping others reach their wellness milestones and accompanying them on their health journey.)

1. Don't Start from Scratch

Unless you have a deep desire to be a web designer, it's time to outsource the layout of your site. No worries though, outsourcing does not mean an empty wallet. You can have an original look without starting from scratch or paying a million bucks. A customized health and wellness website can even be free. Did you know there are fabulous and FREE preloaded design, already in the Showit website builder. Not even joking. There are over 30 free designs that will get you up and rolling with some tinkering. And if you want a little something more specific to your field, we got you. Head over to Showit's Design Market in our Health and Wellness Design field. By not starting from scratch, you can welcome in new clients quicker!

No coding and, of course, no coders should also be mentioned in this step. Without knowing a smidge of coding, you can switch up your font, your colors, your layout, and your images. Showit is a drag and drop platform so you can let place to let the inspiration flow! In fact, it's so easy, we can walk you through it in 30 minutes. Heck! You can just do it for giggles right now with no subscription needed. Just pop in those brand customizations, and hurrah, you are more than half-way to your goal! (WARNING: Strong possibility you will enjoy the creative process in Showit so much, you will keep wanting to tweak!)

Essence is just one of the many Health and Wellness Website templates waiting for you in the <a href=httpstoreshowitcom target= blank rel=noreferrer noopener>Showit Design Store<a>

2. Make it Personal

YOU are what sets you apart from others in your industry. And your health and wellness website is just an extension of YOU! It's your unique message, personality, and approach to coaching and training. Creating an online home allows you to showcase your wellness philosophy in a clear and concise way. Your website also gives potential clients the opportunity to see and understand your strong brand identity. This gives way to being contacted by a larger audience who truly wants to work with YOU!

Showit Design Settings Image
Your health and wellness website can be customized immediately by dropping in your brand colors and fonts in Showits Design Settings

Show you are a legit health and wellness business by carrying your branding over and straight into your site. Drop those hexadecimals and fancy font names in and BOOM! Your health and wellness website will already look professional and you won't have even broken a sweat.

More on Personalizing Design Settings

By creating a website that is a visual reflection of your core beliefs on health and wellness, you can attract clients who resonate with those beliefs. When pairing your visual branding with your core messaging, individuals who share the same values will be compelled to contact you. Watch out…integrating more of YOU into a website will lead to your dream clients. Who's ready for more of that! 🙌 Whoot! Of course you are!

EXTRA: If you need a little brand boot camp to ensure you are resonating with your dream clients, this will do it!

3. Get Your Message Out

As a health and wellness expert, you are passionate about educating others about the importance of healthy living. Your website can serve as a platform for sharing your knowledge and expertise with a wider audience. You can create blog posts, videos, and other types of content that provide valuable information and tips for healthy living and they are all your property. No social media platform owns your message or the way you communicate it when it's on your website. It's you, your way.

Health and Wellness Guru walking with computer to set up her Showit Website.

By now, you probably have your copy down. This will make your health and wellness website copy easy to customize. If you need a little extra confidence boost on how to do that, this is a great webinar on copywriting to watch. By providing valuable content, you can attract potential clients who are looking for guidance and support in achieving their goals. Your website can be a valuable resource for people interested in living healthier lives and wanting to learn more about the benefits of your specific approach.

HOT TIP: If you really want to help people, have you thought about blogging? Blogging is a great way to share value with people before they even meet you. It is a wonderful way to show you are the health and wellness expert they have been looking for! And luckily, Showit works seamlessly with WordPress. (If you are new to blogging, start here.) The union of Showit and WordPress means less headache for you and a website and blog that match and look so pro!

Showit is the one Design app that will revolutionize your WordPress blog and get your message out!

P.S. Is Your Health and Wellness Business Even Legit?

Still questioning if you need a Showit Website?

Do you want your potential clients on the brink of hiring you only to find out you don't have a website or blog with more information?

You have been there. It's happened to us all. You find a business that you think is going to solve your problem on your favorite social media platform. (At last!) You navigate to the link. (Found it!) But there is nothing but disappointment. (Ugh, a Facebook page?) Or even worse, there a broken link! (Sigh.)

How do you know a business is legit? If they are willing to invest in themselves. Back in the day that would be an office or storefront. Today, your website is your business card, your storefront, and your advertisement all in one.

A website is the best way to make potential clients feel confident in your business before they meet you.

Creative woman working on her Showit website.

Having a professional heath and wellness website can help establish credibility and legitimacy for your business. It shows that you are committed to your work and take your profession seriously. Your potential clients will know that you are a pro from the minute they land on your site! By establishing credibility, you can easily attract clients who are looking for a trustworthy and reliable health coach. Go ahead, let your website do the heavy lifting.

Showit is a drag and drop website platform with a free trial at

Casandra is a born and bred East Coaster who finds herself braving the heat of the Valley of the Sun with her husband and three cute kids all for the love of Showit.