How to Build
a photography website
Building a photography website is key for highlighting your work and demonstrating your expertise to potential clients.
Fortunately, Showit makes it as easy as possible to create a website that’s exactly how you imagine it should be, which is why so many photographers count on our platform when it comes to creating their websites!
In just a few steps, you can create a stunning photography website that highlights your work, is optimized for search engines, and makes it easy to share your latest blog content.
STEp One
Choose a Website Builder
There are really two ways to build your website: Code it yourself, or choose a website builder and use its tools to build your website.
Fortunately, a tool like Showit makes it easy to build your photography website—complete with beautiful galleries that highlight your work, SEO tools to help you get found online, and all sorts of fun and interesting ways to incorporate your social media—without having to know any code.
Want to know how Showit stacks up against other popular website builders? Check out these popular articles comparing Showit to Squarespace, Wix, and ProPhoto.
Since Showit was designed specifically for photographers, it has a great community of photography users who are more than willing to share website and business advice.
“I am obsessed with Showit, its customer service and the ease of it's designer tools!”
Michelle Harris
Luxury wedding photographer & educator
Step Two
Design from Scratch, or Choose from a Template Made Specifically for Photographers
If you have a vision for what you want your website to look like, you can use Showit’s no-code, drag-and-drop website builder to design your website exactly how you envision it. Just choose the “Simple” template, and start designing!
Don’t worry if starting from scratch sounds like an overwhelming task. Choose from free or premium templates created specifically for photographers by Showit Design Partners, designers who have been vetted by Showit.
When you pull up the Showit Store, simply search by industry to view all templates created specifically to showcase photography. You can also opt to search by style (think elegant, fun, minimal, etc.) or by price point.
“We're able to put together something that's exactly as we envisioned it.”
Phillip & Eileen Blume
wedding photographers & educators
Step Three
Customize Your Design
Once you find a template that fits your brand, it’s easy to use the drag-and-drop options to move things around exactly as you want them, add or remove pages, and change the colors, fonts, and images to reflect your photography business.
Nearly every aspect of a design can be customized to perfectly reflect your brand. Showit was designed to give you complete creative control over your website.
Create Beautiful Galleries That Highlight Your Work
It’s all about your work when you’re a professional photographer. Showit has built-in galleries that allow you to showcase your work in the best way possible.
Optimize Your Site for Search Engines
Showit offers easy SEO tools that allow you to include vital details about the services you offer and the general area you serve. This helps your photography business get better results when people are searching for you via Google and other search engines.
You’ll probably also want to use a few images on every page of your site (not just in the galleries — we’ll talk about creating those in just a second). Use alt text to help search engines identify what’s in your pictures.
Step FOUR
Boost Your Traffic with a Blog
Blogs are key—not only for establishing your brand, but also for boosting your SEO. Showit easily integrates with WordPress (considered the gold standard among blogging platforms), so you have an easy option for blogging.
“I can create whatever I want to create.”
Elle Danielle
Wedding & family photographer
step five
Grow with Your Website
Choose a website platform that can grow with your photography business. You don’t want to have to hire a website developer or designer every time you want to update your website.
Want to tweak your brand or add a new service? No problem! Easily adjust your website’s brand color palette, or duplicate and customize pages using the Showit website builder. Many photographers decide to get rid of other landing page solutions after using Showit because it’s so easy to build beautiful, new pages using Showit.
Having Trouble?
Not “techy”? No worries! Showit was made for YOU so that you can have complete creative control over your website without having to know any code.
Plus, if you do run into any issues, Showit’s customer support is among the best in the industry. Showit offers options like extensive help documents, weekday support chat with lengthy hours, and even emergency contact.
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